ENTREPRENEURSHIP


COURSE COMPONENTS

 

Entrepreneurship

 

Entrepreneurship is an interdisciplinary course designed to teach students how to think and act entrepreneurial. Students learn how to start-up and operate a business while in school, thus turning their learning into earning. The course will build on cross-curricular academic skills, by integrating inquiry-based learning and business tools that will enable students to analyze, create, develop and pilot small businesses in a safe campus environment. Those who manage and operate a small business will bring their products directly to the consumer via the local marketplace or present venture to potential investors for financing. Concepts and skills are reinforced by a strong emphasis on hands-on experiences. Applications to society, individuals, and the utilization of technology are included. 
 
This course includes a broad series of lessons and activities that offer a variety of modalities for ultimate student engagement and content retention. Each unit contains a series of lessons that include introduction of content, virtual demonstration of that content, and repeated opportunity to practice that content, along with a quiz per lesson, exam per unit, and final exam at the end of the course.

COURSE OBJECTIVES

  1. To provide an understanding of the concept of entrepreneurship 
  2. To give students understanding of the role of the entrepreneurship
  3. To help students prepare for entrepreneurship and business 
  4. To provide students with understanding of the types of business and ownership 
  5. To expose students to opportunity recognition and market analysis.

LEARNING OUTCOMES

After studying this course, you should be able to:

  1. Understand the nature of entrepreneurship
  2. Understand the function of the entrepreneur in the successful, commercial application of innovations
  3. Confirm an entrepre-neurial business idea
  4. Identify personal attributes that enable best use of entrepreneurial opportunities
  5. Explore entrepreneurial leadership and management style.

COURSE FACULTY

BABA SAYUTI DBA, CEMBA, MABR, BBA, PCCM, PECADR

Programme Director

MODE OF DELIVERY

  1. Use of articles from top tier journals
  2. Case study and review
  3. Lecture discussions
  4. Group deliberations
  5. Course assignment and presentations

 

COURSE MODULES

  • Module 1: Exploring Entrepreneurship
  • Module 2: Entrepreneur Role in Society
  • Module 3: Prepare for Entrepreneurship and Business
  • Module 4: Types of Business and Ownership 
  • Module 5: Opportunity Recognition and Market Analysis
  • Module 6: Business Plan Designed
  • Module 7: Marketing Plan and Sales
  • Module 8: Analyzing and Generating Finances 
  • Module 9: Business Start-Up 

COURSE LEVELS & DURATION

Graduate (Level 7): 12 - 24 months

Undergraduate (Levels 4 - 6): 36 - 48 months

Diploma: 12 months

Postgraduate (Level 7) Duration: 6 months

 

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Programme Date: TBA

Fee: TBA

Delivery: Blended Learning